dealnews Unveils its 2011 Black Friday Predictions Report

HUNTSVILLE, Ala., Sep 21, 2011 (BUSINESS WIRE) -- With only 65 days left until Black Friday, dealnews.com, the premier year-round resource for the best deals on consumer electronics, gadgets, computers, apparel, and more, today released its 2011 Black Friday Predictions report, which is intended to help consumers get the deal of a lifetime by shopping online this holiday season. High-end products such as tablets, HDTVs, laptops, eBook readers and select Apple products can be purchased for less than $250, while many more desirable items, such as Blu-ray players, tech accessories and apparel are expected to be priced up to 50 percent off.

"This year's holiday shopping season is a buyers' market, as technology innovation and growing competition among product manufacturers and retailers alike will drive Black Friday prices down to historic lows," said Daniel de Grandpre, editor in chief, dealnews.

These findings and more are part of dealnews' annual Black Friday Predictions report, an invaluable resource that outlines anticipated deals for a wide variety of the season's hottest consumer electronics and more. To date, the report has successfully projected the price for eight out of every 10 predictions made for many of the holiday's most popular product categories. Some of the findings from this year's report include the following:

Apple Products

-- For the fourth consecutive year, Apple's rumored Black Friday sale will generate significant media hype, but will disappoint shoppers with actual discounts reaching only five to 10 percent off.

-- Consumers wanting to purchase iPads, MacBooks and iPhones should avoid Apple stores, both physical and online. Instead, shopping online through authorized resellers like Amazon, MacConnection and MacMall will offer discounts that are up to two times better.

Tablets

-- Consumers can expect to see all-time low prices on popular tablet brands, even new models.

-- Tablets such as the Motorola XOOM and the 7" Samsung Galaxy Tab are predicted to cost $319 and $239, respectively. What's more, generic Android tablets are likely to fall to $75 this holiday season.

HDTVs

-- Retailers are predicted to slash prices for various sizes of 1080p LCD HDTVs, some as much as 50 percent off compared to sales offered during Black Friday 2010.

-- Shoppers in search of smaller HDTVs to furnish bedrooms, game rooms or dens will be in luck--prices for 32" 1080p LCD models are expected to fall to $199. Those looking for larger displays can also save hundreds of dollars, as 60" 1080p LCD sets may drop to just $699.

eBook Readers

-- This holiday season, eBook readers will be discounted more heavily than in years past. Shoppers will be able to take advantage of bundle deals offered by retailers, such as $25 book credits.

-- The Kindle 3 WiFi Reader is expected to drop to just $99 on Black Friday, while the NOOK Color Reader will be offered for as low as $179.

Laptops

-- While laptops may appear to be overshadowed by the high market demand for tablets, they remain one of the most popular gifts and will be offered at historically low prices this holiday season.

-- 16" dual-core processor systems, with basic features and functionality for the average consumer, will be on sale for just $189.

"Instead of battling long lines, rowdy crowds and sleep deprivation to get in-store deals, we're encouraging consumers to start new Black Friday traditions," de Grandpre continued. "Shopping online from home will result in discounts that match, if not exceed, in-store reductions, plus the ability to compare prices before buying. Our Black Friday Predictions essentially puts the retailers' playbook in shoppers hands, giving them the foresight needed to determine what and when to buy online to stretch their shopping budgets."

The dealnews 2011 Black Friday Predictions report also includes buying advice, shopping tips and other projected deals on Blu-ray players, gaming consoles, external hard drives, solid state drives (SSDs), apparel, and other must-have items to help consumers save money.

Methodology

For its Black Friday predictions, dealnews uses up to three years of historical data based on deals listed on dealnews.com. Using that data, dealnews extrapolates expected sales for Black Friday by applying current trends to historical Black Friday price drops. In so doing, the company corrects for anomalies such as outliers, floor effects, and disruptive new technologies that influence pricing trends.

SOURCE: dealnews.com, Inc

 

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